SCARLETT ISOBEL 
O’SULLIVAN

 

I’m a German-British multidisciplinary designer based in London. My work blends art direction, graphic & editorial design, photography, and branding, on storytelling to create cohesive and intentional visual experiences. Through iteration and diverse perspectives, I refine ideas to create thoughtful, tailored solutions. I enjoy developing ideas from the ground up, crafting across print, digital, and social media. I’m interested in exploring new approaches and finding fresh ways to make an impact.

scarlettosullivan.design@gmail.com
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Photography Portfolio
Frames of Love

An editorial book exploring how cinema constructs and remembers love. Through 50 curated films, it highlights recurring visual motifs, from first encounters to final goodbyes.

Cinematic sequencing and a grid-based layout echo film pacing, while Coptic binding and a debossed cover reinforce its tactile, archival feel.

Editorial Design
Print & Production
Curation
Book Binding
Typography
Visual Research
Layout Systems
Concept Development
2025








Original Machines

Original Machines is a conceptual visual identity for the Design Museum, exploring the theme “The Body as a Machine.”
Through art direction, photography, and systemized layouts, the project centers on twins connected by wires — a metaphor for duplication, control, and embodied transformation. Drawing influence from performance artists like Marina Abramović, the imagery captures the body in states of ritual, tension, and resistance. The identity spans multiple formats, forming a flexible media system adaptable across print and digital.

Art Direction
Visual Identity Design
Photography
Concept Development
Editorial Layout
Image-Making
Installation Mockups
2025






Identity Reloaded for Dazed:
The Evolve Issue

Identity Reloaded is a conceptual campaign for Dazed that explores transformation, digital duality, and evolving identity. Set within The Evolve Issue, the project blends physical and virtual aesthetics through bold typography, layered design, and editorial photography. Drawing on Gestalt principles, the campaign creates an immersive narrative across both print and motion.

Art Direction
Visual Storytelling
Editorial Design
Photography
Motion Graphics
Typography
Concept Development
Fashion Styling


2024













                                                                                                               
Badmómzjay x ISLA Berlin –
UMG for Brands

At Universal Music Group for Brands, I helped create campaign assets for the Badmómzjay x ISLA Berlin collaboration, blending music, fashion, and street culture. I designed social media visuals, packaging, and promotional materials aligned with both artist and brand.

A standout feature was an interactive grab-in window, making the packaging tactile and shareable. This project sharpened my storytelling and commercial design skills.

Brand Collaboration
Visual Storytelling
Packaging Design
Social Media Design
Concept Development
Artworking
Campaign Assets
Music x Fashion Branding

Credits:
Creative Direction: Marc Huenerwadel (UMG)
ISLA Berlin: Charissa Chioccarelli
Design: Plusminus Studio
Photography: Frederike Wetzels, Anastasja Black
Film: Anastasja Black
2024


Malaysia Unscripted

A self-initiated analogue photography project capturing the cultural depth of Malaysia across urban and rural settings. Using darkroom processes and experimental techniques like double exposures and solarisation, the series explores everyday life through a raw, tactile lens.

Shown through both physical prints and a virtual exhibition, the project celebrates the authenticity of film while refining my technical and curatorial skills.

Analogue Photography
Darkroom Printing
Exhibition Design
Experimental Techniques
Print Curation
Visual Storytelling
2023







Streets Apart

Streets Apart is a publication that explores homelessness in London, highlighting the daily realities, interactions, and relationships of those affected. Designed with a focus on editorial storytelling, it combines impactful visuals, thoughtful content structuring, and engaging narratives to raise awareness, foster empathy, and strengthen community cohesion. Through this project, core editorial design skills were developed, embracing experimentation to create a meaningful and visually compelling publication that connects practice with real-world issues.

Photography
Editorial Design 
Print and Production 2023


Memory Palace

Memory Palace is an immersive exploration of memory, inspired by the vibrant atmosphere of a Tanzanian safari and marketplace. With a focus on the prompts sound and color, the project uses creative coding and sound production techniques to transform sensory data into dynamic mixed media visuals. By capturing the essence of place and emotion, Memory Palace fosters a collective and harmonious experience, encouraging viewers to reflect on their own memories through a rich interplay of auditory and visual storytelling.

Creative Coding 
Data Mapping
Audio-Visual Storytelling

2023